From lumberjacks to mountaineers
Hands come first at Hestra. For 80 years, we have been developing gloves that provide warmth, protection and fingertip sensitivity in the most varied conditions. Today, our range comprises more than 400 styles. It may sound a lot, but people and hands are different. That’s why different gloves are needed.
Everything that we do today has grown out of the timber forests of the uplands in the Swedish province of Småland. That is where Martin Magnusson and his family settled and where he began making gloves in 1936. Magnusson set up his workshop in a farmhouse and started making gloves for the local lumberjacks.
In 1937, a ski slope was created nearby and as its popularity grew, Magnusson saw a new market for his high quality, durable gloves. His sons, Lars-Olof and Göte, became keen skiers and started working in the family business in their teens. Over the years, the word about our gloves spread to places beyond the village that gave us our name. Sweden was becoming a nation of enthusiastic skiers and the sport’s popularity grew in the 1960s. With their avid interest in skiing, Lars-Olof, Göte and their brother-in-law Lennart made sure that Hestra jumped on the bandwagon.
Since then, two more generations of the Magnusson family have entered the company; Svante and Claes, who grew up among skis and gloves, and now their sons, Niklas, Jacob, Anton and Jonas too.
Today, Hestra has a presence in over 25 countries and, although we now have three factories and manufacture gloves for sports, fashion and professional uses, much hasn't really changed. The focus remains on hands and gloves. And Hestra is still our home.
Sustainability is one of Hestra's core values. We make high quality gloves that are highly durable. A long product life reduces the consumption of raw materials and lowers the impact on the environment.
We encourage our customers to care for their gloves and to replace the liners – not the entire glove – when the liners wear out. However, our work toward sustainability is not only found in our products. Materials, energy, transportation and waste are some of the environmental issues that we systematically work with to improve.
One advantage in our environmental efforts is that we own the factories where our gloves are manufactured, and are able to control the production chain. Hestra is one of the few environmentally certified manufacturing companies in the ski and outdoor world.
We introduced the ISO 9001 quality management system in the mid-1990s and the environmental management system ISO 14001 during 2008-2009.